Fisher-Price Happy World x FriendsWithYou Toys Want to Bring Love and Joy to Littles

The collection is now available exclusively at Target.

Fisher-Price released a new set of toys in a Happy World x FriendsWithYou collection. According to Fisher-Price, this collaboration had the goal of bringing “more happiness to the world with adorable characters developed to spread more love and joy to children spanning from birth to 6 months+.”

FriendsWithYou is an art collaboration between Samuel Borkson and Arturo Sandoval III. According to the FriendsWithYou website, the collaboration was “created with the intention to bring more joy, kindness, and love to the world.” FriendsWithYou partnered with musician and record producer Pharrell Williams to create the Happy World project.

There are five toys in Fisher-Price’s Happy World x FriendsWithYou collection, and they’re now available exclusively at Target.

Here’s a quick look at the toys:

Source: Fisher-Price

Fisher-Price Happy World Huggy Wuggy Bug - Priced at $29.99, this squeezable toy lights up and plays music. It also plays sounds related to different emotions, like happy, sad, and curious. The Huggy Wuggy Bug has an age rating of 6 months+.

Source: Fisher-Price

Fisher-Price Happy World Dance Dance Rainbow Worm - When littles hit this wobbling toy, the worm’s antenna will light up and it will play sounds. The Dance Dance Rainbow Worm has an age rating of 6 months+, and it’s available for $19.99.

Source: Target

Fisher-Price Happy World Friends Set - Available for $14.99, this set includes four toys inspired by the Happy World characters Little Cloud, Hug Bug, Peanut Butter, and Bibi. The toys feature parts that can be pressed, twisted, and more. The Happy World Friends Set has an age rating of 6 months+.

Source: Fisher-Price

Fisher-Price Happy World Flowering Fun Stroller Toy - This mobile is designed to be clipped to a stroller’s canopy. The mobile has four dangling toys, like a small “Hug Bug” Happy World character that has a chime inside and a soft apple that jingles. This Flowering Fun Stroller Toy is available for $24.99, and it has an age rating of Birth+.

Source: Fisher-Price

Fisher-Price Happy World Play Mat - Priced at $29.99, this play mat features different textures for littles to interact with. It also comes with three toys – a rainbow that makes a crinkle sound, a star-shaped rattle, and a soft moon-shaped mirror - that can be connected to different spots on the mat. Finally, the mat features “a crinkle peek-a-boo flap.” It also features carrying straps that make it easy to transport. The Happy World Play Mat has an age rating of Birth+. 

Is your family going to pick up any of these Fisher-Price Happy World x FriendsWithYou toys? Let us know on Twitter at @superparenthq.